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H.Bloom, which once described itself as the '
Netflix of Flowers,' raised a $10 million Series B funding round today. The
investment was lead by
Shasta Ventures with the participation of a number of existing VC funds and angel investors, including Battery Ventures, Thomas Lehrman of Gerson Lerhman Group, and ShoeDazzle's Brian Lee. Shasta's Sean Flynn is also
joining the H.Bloom board. In total, including this round, H.Bloom has now raised $18 million.
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